The Zoho Creator alternative without a licence per user

Zoho Creator builds business apps from forms, reports, pages and Deluge workflows, priced per user and per records. pylo gives you the backend and the admin UI in one system: your own data model with a typed GraphQL API, permissions down to the field, flows, forms and analytics, with unlimited users on every plan, hosted in Germany.

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pylo Team ·

TL;DR

Zoho Creator is a mature low-code platform: you build forms with more than 40 field types, reports and dashboards on the data they collect, pages for a custom UI, and workflows, blueprints and approvals scripted in Deluge. Apps run natively on iOS and Android, customer portals let external users in, and more than a thousand connectors reach the rest of Zoho and beyond. pylo is a backend platform with the admin UI on top: entities and relations with a typed GraphQL API, permissions down to the field, flows, forms, events and MCP, with unlimited users on every plan and data hosted in Germany. If your company lives in Zoho and the headcount is small, Zoho Creator is a solid choice. If the licence per user is what stops you from giving the whole company, your suppliers or your customers access to the data, pylo removes that line.

What is pylo?

pylo is a Backend-as-a-Service platform from Germany that you can use to build the operating system for your company. You model entities, fields and relations in the admin panel or through the API, and pylo generates a typed GraphQL API immediately. The same permission model governs data, the admin UI, forms, flows, dashboards and the MCP server. With pylo flows you build automations on top of your own data model and connect the tools you already use. The admin UI, forms and document templates mean operations teams work with the data without a developer in between, and the Next.js, React, Node and Expo SDKs are there for the apps you build yourself.

What is Zoho Creator?

Zoho Creator is the low-code app builder of Zoho, the Indian software suite with more than 50 business apps. An app in Creator starts with forms, whose submissions fill the app's data tables; reports and dashboards show that data, pages compose a custom UI, and workflows, blueprints, approvals and schedules automate what happens. Logic is written in Deluge, Zoho's scripting language, with custom Java and JavaScript on higher plans. Apps run in the browser, as native iOS and Android apps or as PWAs, customer portals give external users access, and the platform offers role-based access, SSO with SAML, audit trails, automatic backups and AI-assisted building through Zia. Zoho offers data centres in several regions including the EU and claims more than 13 million users for Creator.

At a glance

Zoho Creator

pylo

What you get

A low-code app builder with forms, reports, pages, Deluge workflows and native mobile apps, inside the Zoho suite

A finished, hosted backend with the admin UI on top: data model, API, permissions, flows, forms, analytics

Data model

Forms define the tables, lookup and subform fields link them; 25,000 to 250,000 records per user depending on plan

Entities, fields and relations across your whole workspace, visual or through the API; unlimited records billed per 10,000

API to your data

REST API with daily call limits per plan and user

Typed GraphQL, schema generated per user, unlimited API requests on every plan

Permissions

Roles, permission sets per form and report, record-level criteria configured per role

Tenant isolation plus configurable ARO/ACO with hierarchy and field-level access, in the data layer

Users

Every internal user is a licence; customer portal users as a separate add-on from 250 users upwards

Unlimited internal and external users on every plan

Business logic

Workflows, blueprints, approvals and schedules in Deluge; custom schedules and function calls limited per user per day

Visual flow engine with event, cron and webhook triggers, retries, rate limiting, logs and TypeScript custom actions

UI

Reports, pages and native iOS and Android apps, white-label on higher plans

Configurable list/detail views with state-based field visibility, plus your own frontend on the SDK

Forms

The core of every app, 40+ field types, public forms, payments

Built in, public or authenticated, mapped directly to entities and relations, with instances and matching keys

Analytics

Reports and dashboards in the app, Zoho Analytics as an add-on, audit trail

Every change emitted as an event with before/after values, dashboards with the same permissions

AI access

Zia and CoCreator for building apps, AI models with quotas per plan

MCP with the user's permissions; writes become proposals you approve

Pricing model

Per user per month, with records, storage and limits scaling per user

Per usage (flows, records, storage), unlimited users

Hosting

Zoho data centres, EU region available, on-premise on request

Hetzner, Germany

A backend with unlimited users instead of a licence per app user

Zoho Creator's price looks small per user, and for a five-person team it is. The model scales with people, though: every colleague who should see a report, approve a request or look up a customer is a licence, records and storage are quotas per user, API calls and scheduled functions are limited per user per day, and customers or suppliers need portal capacity bought in blocks.

pylo has no user line. Every plan, including the free one, has entities with relations, a typed GraphQL API with unlimited requests, permissions down to the record and field, flows, forms and the admin UI. Users are unlimited, so the warehouse, the field technicians, a supplier and a client's team can all work with the data without changing the bill. Plans differ only in included records, flow actions and file storage, and none of it is divided per person.

Forms that define tables versus a data model with forms on top

In Zoho Creator the form is the data model: each form creates a table, lookups and subforms link them, and reports and pages read from there. That is quick to start and fine for an app or two. As soon as the same customer, project or asset appears in several apps, you work with lookups across apps or Zoho's unified data service, and the structure stays tied to the forms that created it.

In pylo the data model is the product and forms are one way into it. You model customers, orders, projects or tickets as entities with relations, and a form field maps to a field on one of those entities, including relations. Several forms can feed the same record, a matching key such as an email address updates the existing record instead of creating a duplicate, and one form can run as several instances for every client, location or campaign. Add an entity, a field or a relation in the admin panel and the typed GraphQL API updates at once, without migrations or redeployments. Field types include relations, enums, JSON, public or private files, rich text, dates, booleans and number and text formatters, with validation built in, and the backend handles millions of records.

Permissions that follow the data everywhere

Zoho Creator has roles, permission sets per form and report, and record-level criteria you configure per role, which is more than many app builders offer. The rules are still defined inside the app, per component, and portal users get their own permission sets with caps per plan. pylo puts the rules into the data layer. Tenants are separated at the row level, and inside a tenant any entity can act as the requester (ARO) and any entity as the requested object (ACO), with hierarchies and field-level rules. Every path into the data is GraphQL, so the same rules apply to the API, the admin panel, forms, flows, dashboards and MCP. A regional manager sees their region, a customer sees their own orders, and a field is hidden from everyone who may not read it, wherever they access the data from.

pylo flows instead of Deluge with daily limits

Deluge is a capable scripting language, and blueprints and approvals model real business processes well. Scheduled workflows and function calls are counted per user per day and per plan, and anything outside Zoho usually goes through Zoho Flow or a custom connector with its own quota. In pylo you build automations in a visual workflow engine called pylo flows. Any event on your data can start a flow the moment it happens, whether it came from the admin UI, a form, the API or another flow, and so can a cron schedule or an incoming webhook. Flows include retries, custom rate limiting, error handling and full event logs, everything is statically typed, and pylo ships integrations for email sending and a range of third-party systems. For anything else you write a flow action in plain TypeScript, a language your developers and AI coding assistants already know.

Admin views and forms built on the same permissions

Zoho Creator's reports, pages and native mobile apps are more polished than pylo's admin UI, and generating an app from a prompt with CoCreator is a real time saver inside Zoho. Every report and page is still something someone builds and maintains, and when a form changes, the reports change with it. pylo's admin UI is there from the moment you create an entity. You compose list and detail views from predefined components, decide who sees what and show or hide fields depending on a record's state. pylo forms are public or authenticated web forms with hidden fields, conditional rendering, validation rules and direct mapping to your entities, including relations. For the screens your team uses all day or a branded customer portal, you build your own app on the Next.js SDK or the Expo SDK for mobile, with the same permissions.

Events and dashboards built in with pylo analytics

Zoho Creator's reports and dashboards show the current state of the data, and deeper analysis moves to Zoho Analytics as an add-on. Every create, update and delete in pylo emits an event with the full before and after state, stored on every plan, which you can combine with external events you bring in through the API. You build dashboards on records and events together, for example approval times or conversion from request to contract, with the same permissions as the rest of pylo.

AI and MCP with guardrails

Zoho puts Zia and CoCreator into Creator for building apps and importing data, with AI model quotas per plan. pylo's MCP server is ready to connect, for developers who use agentic coding and for team members who want to ask questions about their records from Claude, ChatGPT or any other client. The AI gets exactly the connected user's read permissions, nothing else. pylo never applies an AI's writes directly: they arrive as proposals that a human accepts or declines inside pylo.

Pricing

Zoho Creator

pylo

Free

Free plan for one app and small teams, 5,000 records, 250 MB; 15-day trial of the paid plans

0€, 5,000 records, 500 flow actions, 1 GB files, unlimited users and API requests

Entry paid

Standard $8 per user/month billed yearly ($12 monthly): 25,000 records and 1 GB per user, 5 data sources

Starter 49€ per workspace/month, 100k records, 5k flow actions, unlimited users

Mid

Professional $20 per user/month billed yearly ($30 monthly): 100,000 records and 3 GB per user, 15 data sources

Starter 49€ per workspace/month, 100k records, 5k flow actions, unlimited users

Larger

Enterprise $25 per user/month billed yearly ($37 monthly): 250,000 records and 5 GB per user, 30 data sources, BI and integration flows; Flex on request

Business 999€/month, 2M records, 250k flow actions; Enterprise on request

Users

Every internal user licensed; customer portal users priced separately in blocks from 250 users

Unlimited on every plan

Zoho Creator is inexpensive for a small team on one app. The price grows with every person who needs access, records and storage are quotas per user, and customer portals are an add-on on top. Ten people on Professional are $200 a month, fifty are $1,000, and a portal for your customers is extra. pylo bills per workspace with unlimited users, and every plan includes the backend, flows, the admin UI, forms, analytics and personal onboarding. Plans differ only in included usage for records, flow actions and file storage.

Hosting, compliance and reliability

All pylo content data, data models and databases live in data centres in Germany. Our subprocessor list is public and names every non-EU parent company openly. A GDPR data processing agreement is part of the terms, and we never use customer data to train AI models. Paid plans come with a 99.5% availability SLA, hourly encrypted backups kept for 30 days at a separate German location, and support from the team that builds the product.

Zoho is an Indian company with data centres in several regions, including the EU, and holds ISO 27001, SOC 2 and offers a GDPR DPA. Your account's data centre is chosen at signup and can be changed on request, and some AI features are restricted in the EU region. If you need your data in Germany specifically, check Zoho's current data centre list before you decide.

Where Zoho Creator is the better choice

We would rather tell you than have you find out later:

  • Your company already runs on Zoho CRM, Books or Desk and the app should live in the same suite with the same users.

  • You want native iOS and Android apps published to the app stores without writing any code.

  • You need payments, more than a thousand ready-made connectors and white-label branding from one vendor.

  • Only a handful of people use the app, so a licence per user is cheaper than any platform fee.

If the licence maths works and the app belongs inside Zoho, Zoho Creator is a good choice. pylo is for teams that need the backend and want everyone to use it.

Where pylo is a great Zoho Creator alternative

We think these are the main reasons to pick pylo over Zoho Creator:

  • Unlimited users. The whole company, suppliers and customers work with the data without a licence per user or portal capacity.

  • Quotas per workspace, not per user. Records, flow actions and storage are pooled, and nothing is divided by headcount.

  • A data model first, forms on top. Entities with relations across your whole workspace, several forms per record and a matching key that prevents duplicates.

  • A typed API without daily limits. GraphQL generated from your model, unlimited requests on every plan, and schema changes live immediately.

  • Permissions in the data layer, down to the field. One rule set for API, admin UI, forms, flows, dashboards and MCP.

  • Flows in TypeScript instead of Deluge. Event, cron and webhook triggers with retries, rate limiting, typed actions and full logs, and custom actions in a language your developers already know.

  • Analytics you don't have to instrument. Every change is an event with before and after state, and dashboards sit next to the data, without an analytics add-on.

  • AI access that's safe for production. MCP runs with the connected user's exact read permissions, and every write goes through human approval as a proposal.

  • German hosting from a German company. pylo hosts every record, file and event in Germany on every plan and the DPA is part of the terms. You get a 99.5% SLA from the first paid plan, hourly backups with 30-day retention and personal support from the people who build the product.

FAQs - Questions and answers about pylo

  • Does pylo have native mobile apps like Zoho Creator? pylo's admin UI and forms work in the mobile browser, and the Expo SDK lets you build your own iOS and Android app on the typed API with the same permissions. There is no generated app-store app, but you can easily create your own with the SDKs, MCPs and APIs.

  • Can I keep Zoho CRM or Zoho Books and use pylo for the rest? Yes, pylo flows can call Zoho's APIs through custom TypeScript actions and incoming webhooks, so the records stay in sync in both directions.

  • Does pylo have a scripting language like Deluge? No, the logic lives in pylo flows, and anything custom is a flow action written in TypeScript.

  • Is pylo open source? No, but you can export all data at any time as CSV or JSON or through the API. The data models, flow definitions and generated SDK code are yours to keep, even after you leave.

  • Where exactly is my data? Content data is in data centres in Germany and backups are kept at a different German location.

  • Can I get access now? pylo is currently in private beta. Request access and we will set up your first entities and forms with you on a call and onboard you personally for your first project.

The short answer

Pick the one that fits the team you have.

Pick Zoho Creator if…

Choose Zoho Creator if your company already runs on Zoho, you want forms, reports, native mobile apps and more than a thousand connectors from one vendor, and the number of app users is small enough that a licence per user is fine.

Pick pylo if…

Choose pylo if your apps should be used by the whole company, your suppliers and your customers without a licence per person: a relational data model with a typed GraphQL API, permissions in the data layer, flows with retries and logs, forms that write into your entities and an admin UI for everyone. It is also the better fit if you want data hosted in Germany by a German company and a bill that does not grow with headcount.

Moving over

Bring your schema, keep your data.

Start with the data, not the forms. Each Zoho Creator form is a table: export it as CSV or read it through the Creator REST API, and note the lookup and subform fields between forms. Model those tables as entities in pylo with relations where the lookups were and enums where the dropdowns were, then load the data through pylo's import profiles. Profiles let you map columns to fields, use any field as the matching key and apply regex transformations during import, and you can re-run an import in dry-run mode until the mapping is right.

Then rebuild what sat on top. Forms become pylo forms mapped to your entities, reports become admin views, workflows, blueprints and approvals become pylo flows with Deluge logic rewritten as TypeScript custom actions, and permission sets become pylo permissions on the data. A customer portal becomes your own frontend on the Next.js SDK or external users in the admin UI with record-level permissions. Keep Creator read-only for two weeks next to pylo, then switch. Talk to us before you start and we will go through your apps with you and plan the migration together.

Talk to us about migrating

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